Bio/Contact
Here, you can write a brief introduction to your page. This engages your visitors and answers questions they may have about you.
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Hello, I’m Catalina. My friends call me Cat.
By day, I'm a Chicago-based marketing professional with 10+ years experience in brand management, digital marketing, strategic planning, content development, relationship management, and event planning.
I'm a creative thinker with strong written and verbal communication skills who believes data can help us tell better stories. (The beauty is in the details!)
By night (and also by day, to be honest), I'm an improv enthusiast, a film & TV obsessive, and an avid consumer of pop culture podcasts.
I have a soft spot for British panel shows and guitar bands from the mid-2000s. There is always a song stuck in my head and there’s a good chance I’ll get it stuck in yours.
My friends would describe me as having “no chill” around dogs (and they’re right). I’m lucky to have known the best dog in the world. His name was Toby, he loved chicken and I miss him every day.
Whether it’s adding stamps to my passport, experimenting with new digital technology, or signing up for adult tap dance classes, I’m always looking for a new adventure.
I love a good chat.
Email me to talk shop or for vintage shopping/thrifting recommendations in Chicago.
Connect on LinkedIn to learn more about my professional background.
Specialties
Brand Development
Brand Management
Strategic Planning
Content Development
Relationship Management
Event Planning
Problem-Solving
Cross-channel Marketing
Process Improvement
Product Management
Customer Service
ROI Reporting
Skills
Adobe Creative Suite (Photoshop, InDesign, Illustrator)
Microsoft Office (Word, Excel, PowerPoint, Outlook)
Google Workspace (Docs, Sheets, Slides, Forms)
Email Marketing & Automation (Pardot, Constant Contact, MailChimp)
Salesforce
HTML/CSS basics
Google Analytics
Website Management & Optimization (Squarespace, WordPress)
Social Media Management Apps (Meta Business Suite, Hootsuite, Zoho Social)
Interpersonal Communication
Multi-tasking
Photography (film and digital)
Spanish fluency (written and verbal)